AI agents that pick up the phone.
Inbound answering, outbound qualification, appointment booking and follow-ups, available around the clock and connected to your CRM. We design the conversations, build the agent, connect it to your tools and hand the right calls to your team.
A phone line that never goes unanswered
An AI voice agent holds a natural spoken conversation, does the routine work of the call and writes everything back to your systems.
Most businesses lose calls in the gaps: after hours, at lunch, when the team is already on another line, or when a new lead waits days for a callback. Each of those is a conversation someone wanted to have with you.
An AI voice agent answers or places those calls for you. It listens, understands what the caller needs, answers from information you have approved, asks your qualifying questions and takes the next step: booking a meeting, sending a confirmation or passing the call to a person.
It is not a phone menu and it is not a replacement for your team. It handles the repeatable parts of a call consistently, every time, and hands over to a human when the conversation needs judgement, care or a decision.
What happens on every callFig. 01
Day or night, including when every line is busy.
New enquiry, booking, question, or something for a person.
Your criteria, in your order, in a natural conversation.
Into your calendar, or to the right person with context.
Summary, answers, outcome and next step on the record.
What a voice agent can do
Start with one job, prove it works, then extend. These are the calls voice agents handle best.
Inbound answering
- Picks up every call, including after hours
- Answers common questions from approved information
- Captures caller details and reason for calling
Outbound qualification
- Calls new leads soon after they enquire
- Asks your qualifying questions, in your order
- Passes qualified prospects to your team
Appointment booking
- Checks live availability in your calendar
- Books, reschedules and cancels on the call
- Sends a confirmation by email or text
Follow-ups & reminders
- Reminder calls before appointments
- Follow-up after a proposal or a missed meeting
- Post-service check-ins and feedback
Overflow & after hours
- Steps in only when your team is busy or closed
- Takes structured messages, not voicemails
- Flags urgent calls to an on-call person
Lead reactivation
- Re-contacts cold or stalled leads in your CRM
- Checks whether the need is still there
- Books those who are ready back in
Natural, brief and to the point
Here is the shape of a typical inbound enquiry. Your agent's script, questions and tone are designed with you.
A good voice agent sounds like a capable member of your front-desk team: friendly, clear and focused on helping the caller get what they need.
It follows your playbook. The questions it asks, what it is allowed to say, which slots it can offer and when it must hand over are all agreed before launch.
It says what it is. The agent can introduce itself as an AI assistant, and if the call is recorded it tells the caller where disclosure is required.
When the call ends, your team does not need to listen back. A short summary, the answers given and the booking land in your CRM straight away.
How it works underneathExample transcript · IllustrativeFig. 02
- Agent · 0:00
"Thanks for calling Northfield Clinic, this is the clinic's AI assistant. Calls may be recorded. How can I help today?"
- Caller · 0:06
"Hi, I'd like to book a first consultation, ideally later this week."
- Agent · 0:11
"Happy to help. Is this for you, and have you visited us before?"
- Caller · 0:15
"Yes, it's for me, and no, it's my first time."
- Agent · 0:19
"Thanks. I have Thursday at 10:30 or Friday at 14:00. Which suits you better?"
- Caller · 0:24
"Thursday works."
- Outcome · 0:52Booked, confirmed and logged
Calendar event created, confirmation text sent, new contact and call summary added to the CRM.
Fictional business and caller, shown for illustration only.
Five parts working in real time
Under the hood, a voice agent is a chain of components that listen, think, speak and act, fast enough to feel like a normal conversation.
The voice agent stack, in plain wordsFig. 03
Your existing number forwards to the agent, or we set up a new one.
The caller's words are transcribed as they speak.
Decides what to say next, using only your approved knowledge and rules.
A natural voice replies, in the tone and language you choose.
Checks calendars, books slots, updates the CRM, transfers calls.
- 01
A playbook, not a free-for-all
We write the agent's goals, questions, approved answers and hard limits with you. It does not improvise prices, promises or policy.
- 02
Knowledge you control
Opening hours, services, FAQs and booking rules come from a source you can update, so the agent stays current without a rebuild.
- 03
Real actions, not just talk
The agent uses defined tools: look up a slot, create a booking, update a record, send a text, transfer a call. Nothing outside that list.
Built to hand over, not hold on
The agent handles the routine. Your people handle anything that needs judgement, empathy or a decision, with the context already in hand.
- 01
The caller asks for a person
They are offered a transfer or a callback straight away. Nobody gets trapped in a loop.
- 02
The call is complex or sensitive
Complaints, distress, negotiations or anything outside the playbook goes to your team.
- 03
The opportunity is high value
You set the rules, for example: any qualified enterprise lead is transferred live to sales.
- 04
The agent is not sure
Rather than guess, it says it will get the right person and takes the details.
A warm transfer · IllustrativeFig. 04
- TriggerHandoff rule met
Caller asks about a custom contract outside the playbook.
- Agent to callerSets expectations
"That's one for our team. I'll put you through now."
- Agent to teamShares the context
A short summary reaches the person picking up, so the caller never repeats themselves.
- OutcomeHuman takes over
Or, if nobody is free, a callback is booked and the team is alerted.
| Your team | AI voice agent | |
|---|---|---|
| Availability | Working hours, one call at a time each | Around the clock, including busy periods |
| Routine questions | Repeated many times a day | Answered consistently from approved information |
| Qualification | Varies with who answers and how busy they are | The same questions, in the same order, every call |
| Complex or sensitive calls | Where their time and judgement matter most | Recognised and handed over with a summary |
| Record keeping | Notes when there is time | Summary and outcome written to the CRM after every call |
Connected to the tools you use
A voice agent is only as useful as what it can see and update. We connect it to your existing systems rather than adding another inbox.
CRM
- Look up existing contacts
- Create and update records
- Log summaries and outcomes
Calendars
- Live availability
- Bookings and reschedules
- Routing to the right person
Telephony
- Your existing numbers
- Overflow and after-hours rules
- Live transfer to your team
Messaging
- Text and email confirmations
- WhatsApp follow-ups
- Alerts to your team's chat
We work with mainstream CRMs, calendars and phone systems, and with most tools that offer an API. We confirm exactly what connects, and how, during discovery, before anything is built.
Every call leaves a clean record. Instead of a voicemail to transcribe or a sticky note to chase, your team sees who called, what they needed, what was agreed and what happens next, in the place they already work.
Because outcomes are structured, they also feed your reporting, so voice becomes a measurable part of your pipeline rather than a black box.
Example CRM entry · IllustrativeFig. 05
| Field | Written by the agent |
|---|---|
| Contact | New contact, name and mobile captured |
| Reason | First consultation enquiry |
| Qualification | New patient, self-referral, prefers mornings |
| Outcome | Booked: Thursday 10:30 |
| Next step | Reminder call the day before |
| Record | Summary, plus transcript and recording where enabled |
Your rules, your data
You decide what the agent can say, what it can do and what happens to every recording and transcript.
Disclosure & consent
- The agent can identify itself as an AI assistant
- Calls recorded only with disclosure where required
- Outbound calling designed around consent, opt-outs and do-not-call lists
Data you own
- Call records written to systems you control
- Only the details the call needs are collected
- Retention periods agreed with you up front
Guardrails
- Answers limited to approved information
- No improvised prices, promises or advice
- Clear limits on which actions it can take
Access & oversight
- Access controls on recordings and transcripts
- A log of every call and every action taken
- Regular call reviews to catch and fix issues
From first call to live line
Five stages, then ongoing tuning. Timelines depend on the use case and integrations, and are scoped with you on the first call.
- 01
Discovery
We map the calls you get or want to make, what a good outcome looks like, and which systems the agent needs to reach.
- 02
Design & scripts
We write the playbook: greeting, questions, approved answers, handoff rules and tone of voice. You review and approve it.
- 03
Build & integrate
We build the agent, choose the voice, and connect your phone line, calendar, CRM and messaging.
- 04
Test & launch
We run test calls, including awkward ones, with your team before going live, often starting with overflow or after-hours calls.
- 05
Monitor & improve
We review calls and outcomes regularly, fix gaps in knowledge, refine the script and extend to new use cases.
What we trackFig. 06
Illustrative only. Your reports show your real numbers, alongside call reviews, so we know exactly what to improve.
Best fit for
Voice agents make sense wherever calls matter to revenue and the phone is not always answered as fast as it should be.
Thought Leaders & Lean Teams
- Booking and speaking enquiries answered while you are on stage
- First-pass screening before calls reach your diary
- No assistant needed to keep the phone covered
B2B Teams
- Fast callbacks on demo requests and form fills
- Consistent qualification before sales gets involved
- Reactivation of stalled opportunities in your CRM
Ecommerce Brands
- Order, delivery and returns questions answered by phone
- Wholesale and trade enquiries qualified and routed
- Follow-up calls to high-value customers
Investors
- Structured intake for inbound founder calls
- Partner meetings booked with the basics already captured
- Every conversation logged in your deal pipeline
Voice agent questions we get most
Still unsure? Book a call and we'll answer them for your business specifically.
Will it sound robotic?
Modern voice agents sound natural, respond quickly and cope with interruptions far better than older phone systems. We choose the voice, pace and wording with you and test with real calls before launch. Callers can still tell it is an assistant, which is why we recommend the agent says so openly.
Will it replace my team?
- No. It takes the repetitive, high-volume parts of calls: answering, routine questions, qualifying and booking.
- Complex, sensitive or high-value calls are handed to your people with a summary.
- Your team spends more time on the conversations that need them.
What happens when it doesn't know the answer?
It does not guess. It tells the caller it will get the right person, then transfers the call or takes the details and books a callback. Each of these moments is reviewed afterwards, so we can add the missing information or adjust the rules.
Which CRMs and phone systems does it work with?
Most mainstream CRMs, calendars and phone setups, plus many tools that offer an API. You can usually keep your existing number and forward calls to the agent. We confirm the exact integrations in discovery, before you commit to a build.
Are calls recorded, and is that allowed?
Recording is optional. Where calls are recorded, the agent tells the caller where disclosure is required, and recordings and transcripts are stored in systems you control with the retention you choose. For outbound calling, we design around consent, opt-outs and do-not-call lists. You should confirm the specific rules that apply in your markets with your own advisers.
How long does it take to launch?
It depends on the use case and how many systems the agent needs to connect to. A single, well-defined job, such as after-hours answering and booking, is much quicker than a multi-step qualification flow across several tools. We scope a realistic timeline with you on the first call.
What do you need from us?
A discovery session on the calls you get and the outcomes you want, the information the agent should answer from (services, hours, FAQs, booking rules), access to your calendar, CRM and phone setup, and someone to review the script and test calls. After launch, a short regular review.
How do you measure success?
By outcomes, not minutes: calls answered that would have been missed, leads qualified, meetings booked, issues resolved, and how cleanly calls are handed to your team. We pair the numbers with regular reviews of real calls, because quality matters as much as volume.
Multi-channel outreach where AI calls can qualify and book prospects.
Inbound SystemsMake the market find youMore enquiries coming in, and a voice agent ready to answer every one.
Internal AI InfrastructurePut AI to work insidePrivate assistants, knowledge bases and automations on your own data.